Search engine optimization, or SEO, is far from dead. If you’re not using it in the marketing strategy for your eLearning startup company, you’re missing out. Google processes more than 3.5 billion searches per day and online research influences around…

Have you heard of Google’s human readability metric? If you haven’t, it’s a relatively recent adjustment of the past couple of years. To help individuals searching online for products, services, and information, Google now incorporates a readability score for content…

As an online course creator using digital marketing to grow traffic, original content is integral to what you’re doing whether you’re involved with SEO, social media marketing, or content marketing itself. Content marketing, in particular, is gaining greater adoption with…

Do you want to create the next best blog on your topic? You need a blog if you want to use content marketing to increase your online presence and attract customers by getting to the top of a search engine…