Keyword Basics

  • 6 Steps
  • Video
  • 20 minutes
Growth phase 
SEO pathway

Keyword Basics Overview

Learn why you should pay attention to keywords and how you might start incorporating them into your search engine optimization strategy.


Gain a solid understanding of how keywords can bring you traffic and the different types of keywords that will grow your business.

Training Breakdown

  • Step 1: Why Use Keywords?
  • Step 2: Keywords that Grow Your Business
  • Step 3: Types of Keywords
  • Step 4: Long-Tail Keywords
  • Step 5: Common Keyword Mistakes
  • Step 6: Impact of Domain Authority

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